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Daycare Leads: Top 30 Strategies for Recruiting Top-Notch Staff

[fusion_builder_container type=”flex” hundred_percent=”no” hundred_percent_height=”no” hundred_percent_height_scroll=”no” align_content=”stretch” flex_align_items=”flex-start” flex_justify_content=”flex-start” hundred_percent_height_center_content=”yes” equal_height_columns=”no” container_tag=”div” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” status=”published” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ background_position=”center center” background_repeat=”no-repeat” fade=”no” background_parallax=”none” enable_mobile=”no” parallax_speed=”0.3″ background_blend_mode=”none” video_aspect_ratio=”16:9″ video_loop=”yes” video_mute=”yes” pattern_bg=”none” pattern_bg_style=”default” pattern_bg_opacity=”100″ pattern_bg_blend_mode=”normal” mask_bg=”none” mask_bg_style=”default” mask_bg_opacity=”100″ mask_bg_transform=”left” mask_bg_blend_mode=”normal” absolute=”off” absolute_devices=”small,medium,large” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” sticky_transition_offset=”0″ scroll_offset=”0″ animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ class=”blog___dark-bg”][fusion_builder_row][fusion_builder_column type=”1_1″ type=”1_1″ layout=”1_1″ align_self=”auto” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”none” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” absolute=”off” filter_type=”regular” filter_hover_element=”self” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ transform_type=”regular” transform_hover_element=”self” transform_scale_x=”1″ transform_scale_y=”1″ transform_translate_x=”0″ transform_translate_y=”0″ transform_rotate=”0″ transform_skew_x=”0″ transform_skew_y=”0″ transform_scale_x_hover=”1″ transform_scale_y_hover=”1″ transform_translate_x_hover=”0″ transform_translate_y_hover=”0″ transform_rotate_hover=”0″ transform_skew_x_hover=”0″ transform_skew_y_hover=”0″ transition_duration=”300″ transition_easing=”ease” scroll_motion_devices=”small-visibility,medium-visibility,large-visibility” animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ last=”true” border_position=”all” margin_bottom=”0px” first=”true” min_height=”” link=””][fusion_text animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” font_size=”20″]As a childcare center, it is essential to hire the best staff possible in order to ensure the safety and well-being of children under your care. Recruiting the right team can be a daunting task, but with the right marketing strategies in place, you can make sure that you are able to attract and retain top talent.

In this article, we will explore how to identify qualified candidates, create effective job descriptions and interview questions, and utilize various resources to stay up-to-date on industry trends and regulations. So if you’re ready to get serious about hiring the best staff for your childcare center, let’s dive into the details![/fusion_text][/fusion_builder_column][fusion_builder_column type=”1_1″ type=”1_1″ layout=”1_1″ align_self=”auto” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”none” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” absolute=”off” filter_type=”regular” filter_hover_element=”self” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ transform_type=”regular” transform_hover_element=”self” transform_scale_x=”1″ transform_scale_y=”1″ transform_translate_x=”0″ transform_translate_y=”0″ transform_rotate=”0″ transform_skew_x=”0″ transform_skew_y=”0″ transform_scale_x_hover=”1″ transform_scale_y_hover=”1″ transform_translate_x_hover=”0″ transform_translate_y_hover=”0″ transform_rotate_hover=”0″ transform_skew_x_hover=”0″ transform_skew_y_hover=”0″ transition_duration=”300″ transition_easing=”ease” scroll_motion_devices=”small-visibility,medium-visibility,large-visibility” animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ last=”true” border_position=”all” margin_bottom=”0px” first=”true” min_height=”” link=””][fusion_text animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” font_size=”20″]

What To Look For In “Top-Notch” Staff

“The quality of early care and education in the United States depends on the quality of the workforce, and the quality of the workforce depends on the ability of programs to attract and retain qualified staff.” – National Association for the Education of Young Children (NAEYC)

When it comes to recruiting the best staff for your childcare center, there is more than just qualifications and experience to consider. The best employees are those who:

Have a genuine passion for working with children
a strong understanding of child development, and who can provide high-quality care while maintaining a safe environment
Will also be able to develop positive relationships with families and other team members
Understand and abide by state regulations, and ensure that all safety protocols are followed
Should have the ability to recognize signs of child abuse or neglect and respond appropriately
Should demonstrate a commitment to professional development opportunities in order for them to stay up-to-date on industry trends and regulations
Will be enthusiastic about providing quality care for children in your center.

Investing in the best staff for your childcare center is an important step to providing a safe and nurturing environment for all of your students. The benefits of having highly qualified and passionate employees are immeasurable, and by putting the time into finding the right people you’ll be sure to have a successful center.

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Assessing Your Current Employees

Assessing your current employees is an important part of running an effective childcare center. Not only does it help ensure that everyone on the team is providing quality care, but it also allows you to identify and address any potential problem areas within the staff. Having a formal review process in place will allow you to evaluate each employee’s performance and determine if they are meeting the organization’s standards for providing high-quality care. Additionally, assessing your current employees can provide insight into what areas could use improvement or where additional training may be necessary. Ultimately, taking the time to assess your current employees will create a better working environment for everyone involved and help ensure that your childcare center is providing the highest level of care possible.

Identifying Qualified Candidates

Finding qualified candidates for your childcare center can be a daunting task, but it doesn’t have to be. With the right strategies in place, you can ensure that only the best professionals are providing care for the children in your facility. Important steps to accomplish this include:

Creating a comprehensive job description
Carefully evaluating each individual’s experience and credentials related to childcare
Hosting formal group interviews to evaluate candidates’ interaction with children and parents
Highlighting professional development opportunities such as onsite training and workshops
Being thorough with your hiring process is necessary to identify qualified professionals who can provide quality care.

Hiring the right individuals for your childcare center is paramount to success. Take the time to determine exactly what you need from a candidate and create a process that will help you identify only the best professionals for the job – you won’t regret it!

Check out these 30 strategies you can use to increase your team’s effectiveness when hiring.

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1. Develop a strong employer brand

75% of job seekers research a company’s reputation before applying for a job

Developing a strong employer brand is crucial for daycare centers as it helps them attract and retain top talent. A strong employer brand highlights the center’s mission, values, culture, and benefits, and communicates to potential hires what they can expect from working at the center.

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Stand Out Against The Competition

A strong employer brand can help daycare centers stand out in a crowded job market and attract top talent who are aligned with the center’s values and mission. By highlighting the center’s culture and benefits, a strong employer brand can also create a positive impression among job seekers and encourage them to apply for open positions.

Satisfied Staff

A strong employer brand can also lead to higher job satisfaction and lower turnover rates among staff. According to a study by Glassdoor, job seekers are willing to accept lower salaries for companies with strong employer brands. By creating a positive workplace culture and highlighting the center’s benefits, daycare centers can attract and retain top talent who are motivated by a sense of purpose and a positive work environment.

Satisfied Kids

Furthermore, a strong employer brand can also benefit the children in the center’s care. According to a survey by CareerBuilder, 82% of employers believe that a strong employer brand is important for attracting top talent. Attracting and retaining high-quality staff can lead to higher-quality care and education for children, as well as a more positive experience for parents.

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2. Utilize social media platforms to showcase the center’s culture and job opportunities

92% of employers use social media for recruiting, with 87% using LinkedIn, 55% using Facebook, and 47% using Twitter

By utilizing social media platforms to showcase a daycare center’s culture and job opportunities, centers can attract top talent who are aligned with the center’s values and mission. Social media can provide a window into the center’s workplace culture, showcasing staff members and their work, and creating a personal connection with potential hires. This can help potential hires determine if the center is the right fit for them before they apply for a job.

Increase Your Reach

Furthermore, social media is a cost-effective and efficient way to reach a wider pool of candidates. According to a survey by the Pew Research Center, 72% of U.S. adults use social media. This means that by using social media, daycare centers can reach a large number of potential candidates, many of whom may not be reached through traditional job postings or recruitment methods.

3. Attend job fairs and college career events to recruit top talent

77.8% of college seniors use career fairs to find their first job

Attending job fairs and college career events is an effective way to recruit top talent for daycare centers. By participating in these events, daycare centers can meet potential candidates face-to-face and get to know them better. This can help centers identify qualified candidates who are a good fit for their center’s mission and values. Additionally, attending job fairs and college career events allows daycare centers to market themselves and create a positive impression among potential hires.

Preparation Is Key

It is also important for daycare centers to prepare for job fairs and career events. Centers should have a table with brochures, flyers, and other materials that showcase the center’s mission, values, and benefits. They should also be prepared to provide detailed information on the center’s hiring process, job descriptions, and benefits for employees.[/fusion_text][/fusion_builder_column][fusion_builder_column type=”1_1″ type=”1_1″ layout=”1_1″ align_self=”auto” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”none” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” absolute=”off” filter_type=”regular” filter_hover_element=”self” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ transform_type=”regular” transform_hover_element=”self” transform_scale_x=”1″ transform_scale_y=”1″ transform_translate_x=”0″ transform_translate_y=”0″ transform_rotate=”0″ transform_skew_x=”0″ transform_skew_y=”0″ transform_scale_x_hover=”1″ transform_scale_y_hover=”1″ transform_translate_x_hover=”0″ transform_translate_y_hover=”0″ transform_rotate_hover=”0″ transform_skew_x_hover=”0″ transform_skew_y_hover=”0″ transition_duration=”300″ transition_easing=”ease” scroll_motion_devices=”small-visibility,medium-visibility,large-visibility” animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ last=”true” border_position=”all” margin_bottom=”0px” first=”true” min_height=”” link=””][fusion_text animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” font_size=”20″]

4. Partner with local colleges and universities to offer internships and recruit new graduates

57% of employers say they convert interns into full-time hires

A great way to recruit the best staff for a childcare center is to partner with local colleges and universities to offer internships and recruit new graduates. This can be an effective way to attract high-quality candidates who are eager to begin their careers in early childhood education.

Access To More Resources

Partnering with local colleges and universities allows daycare centers to leverage their resources, such as classrooms, labs, and other facilities to provide internships and training opportunities for students. Additionally, partnering with local universities can help centers access a larger pool of qualified candidates. Many colleges and universities offer job fairs, career events, and networking opportunities that daycare centers can take advantage of to reach potential hires.

Staying Up-To-Date On The Latest Trends

Furthermore, partnering with local colleges and universities can help daycare centers stay up-to-date on the latest trends in child care, as well as best practices in early childhood education. This can help centers ensure that they are providing high-quality care to the children in their centers.[/fusion_text][/fusion_builder_column][fusion_builder_column type=”1_1″ type=”1_1″ layout=”1_1″ align_self=”auto” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”none” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” absolute=”off” filter_type=”regular” filter_hover_element=”self” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ transform_type=”regular” transform_hover_element=”self” transform_scale_x=”1″ transform_scale_y=”1″ transform_translate_x=”0″ transform_translate_y=”0″ transform_rotate=”0″ transform_skew_x=”0″ transform_skew_y=”0″ transform_scale_x_hover=”1″ transform_scale_y_hover=”1″ transform_translate_x_hover=”0″ transform_translate_y_hover=”0″ transform_rotate_hover=”0″ transform_skew_x_hover=”0″ transform_skew_y_hover=”0″ transition_duration=”300″ transition_easing=”ease” scroll_motion_devices=”small-visibility,medium-visibility,large-visibility” animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ last=”true” border_position=”all” margin_bottom=”0px” first=”true” min_height=”” link=””][fusion_text animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” font_size=”20″]

5. Use online job boards and recruiting websites

A study by Indeed found that employers who post jobs on the site receive an average of 100 applications per job

Online job boards and recruiting websites can be a great way for daycare centers to reach a wider pool of candidates. By posting job listings on these sites, daycare centers can gain access to a larger number of applicants who may not have been reached through traditional recruitment methods. Additionally, these sites often include detailed applicant profiles which can help centers narrow down the candidate list and select the best-suited candidates.

Clear and Concise Job Listings

It is also important for daycare centers to be clear and concise when posting job listings on online job boards. They should include detailed descriptions of the position being offered, a list of desired qualifications, and a brief overview of the center’s mission and values. This can help potential candidates determine whether or not they are a good fit for the job. Additionally, daycare centers should also provide information on their benefits and professional development opportunities so potential candidates can understand what working at the center would entail.

Build Relationships With Potential Hires

Childcare centers should use online job boards to build relationships with potential hires. Responding to applicants in a timely manner and providing detailed feedback can help potential hires feel valued and appreciated. Additionally, it can also help increase the chances of them accepting a job offer from the daycare center.

Our experienced recruiters at No Joke Childcare Marketing use their expertise and knowledge to locate the most qualified candidates for your center. We can also create custom recruiting plans that match your daycare center’s needs, giving you peace of mind.

6. Develop a referral program to incentivize current staff to refer new hires

Employee referrals are the top source of new hires, accounting for 40% of all hires

A referral program can be a great way to incentivize current staff to refer new hires to your childcare center. Offering rewards for referrals encourages current employees to recommend friends and family members who may have the necessary skills and qualifications for the job. This can help daycare centers quickly find the best candidates without having to spend time or money on traditional recruitment methods such as advertising and job fairs.

[/fusion_text][/fusion_builder_column][fusion_builder_column type=”1_3″ type=”1_3″ layout=”1_1″ align_self=”center” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”none” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” absolute=”off” filter_type=”regular” filter_hover_element=”self” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ 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spacing_left=”0%” min_height=”” link=””][fusion_imageframe custom_aspect_ratio=”100″ lightbox=”no” linktarget=”_self” align_medium=”none” align_small=”none” align=”none” hover_type=”none” magnify_duration=”120″ scroll_height=”100″ scroll_speed=”1″ caption_style=”off” caption_align_medium=”none” caption_align_small=”none” caption_align=”none” caption_title_tag=”2″ animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ image_id=”8703|medium”]https://nojokechildcare.com/wp-content/uploads/2023/06/6_referral-program-257×300.png[/fusion_imageframe][/fusion_builder_column][fusion_builder_column type=”1_1″ type=”1_1″ layout=”1_1″ align_self=”auto” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”none” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” absolute=”off” filter_type=”regular” filter_hover_element=”self” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ transform_type=”regular” transform_hover_element=”self” transform_scale_x=”1″ transform_scale_y=”1″ transform_translate_x=”0″ transform_translate_y=”0″ transform_rotate=”0″ transform_skew_x=”0″ transform_skew_y=”0″ transform_scale_x_hover=”1″ transform_scale_y_hover=”1″ transform_translate_x_hover=”0″ transform_translate_y_hover=”0″ transform_rotate_hover=”0″ transform_skew_x_hover=”0″ transform_skew_y_hover=”0″ transition_duration=”300″ transition_easing=”ease” scroll_motion_devices=”small-visibility,medium-visibility,large-visibility” animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ last=”true” border_position=”all” margin_bottom=”0px” first=”true” min_height=”” link=””][fusion_text animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” font_size=”20″]

Offer Rewards

To make the referral program more effective, daycare centers should consider offering rewards that are of value to current employees. This could include gift cards, cash bonuses, or additional time off. Additionally, daycare centers should also ensure that the referral process is simple and straightforward so potential hires can easily apply for positions at the center.

7. Offer sign-on bonuses to new hires

76% of employers offer sign-on bonuses to attract new hires

A study by the Center for the Study of Child Care Employment found that low wages and benefits are major barriers to attracting and retaining high-quality staff in the early childhood education field. One way daycare centers can attract and retain the best staff is by offering sign-on bonuses to new hires. Sign-on bonuses are one-time payments made to employees when they accept a job offer. They can be used to incentivize new hires and show that the daycare center is invested in them from the start. Additionally, sign-on bonuses may also help reduce turnover rates and help daycare centers retain the best staff.[/fusion_text][/fusion_builder_column][fusion_builder_column type=”1_1″ type=”1_1″ layout=”1_1″ align_self=”auto” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”none” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” absolute=”off” filter_type=”regular” filter_hover_element=”self” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ transform_type=”regular” transform_hover_element=”self” transform_scale_x=”1″ transform_scale_y=”1″ transform_translate_x=”0″ transform_translate_y=”0″ transform_rotate=”0″ transform_skew_x=”0″ transform_skew_y=”0″ transform_scale_x_hover=”1″ transform_scale_y_hover=”1″ transform_translate_x_hover=”0″ transform_translate_y_hover=”0″ transform_rotate_hover=”0″ transform_skew_x_hover=”0″ transform_skew_y_hover=”0″ transition_duration=”300″ transition_easing=”ease” scroll_motion_devices=”small-visibility,medium-visibility,large-visibility” animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ last=”true” border_position=”all” margin_bottom=”0px” first=”true” min_height=”” link=””][fusion_text animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” font_size=”20″]

8. Create engaging and informative job postings

Job seekers spend an average of 49.7 seconds reviewing a job posting before deciding whether to apply

Job postings are an effective way to attract potential candidates for your childcare center. A well-crafted job posting should clearly outline the daycare staff requirements and responsibilities of the position, as well as any additional benefits your facility offers.

Use Related Keywords

Additionally, it’s important to include keywords related to child care so that potential candidates can easily find your post in their search results. For example, using words like “childcare provider”, “daycare center”, and “professional development opportunities” will help draw more attention to your listing. Finally, be sure to use a persuasive and compelling tone when writing your job posting – this will help you stand out from other postings and give candidates a better sense of what it would be like to work at your childcare center.

No Joke Childcare can conduct thorough keyword research to identify the keywords and phrases that potential job candidates are using to search for daycare center jobs. This can help centers to optimize their website and job listings with relevant keywords, improving their visibility in search engine results.

9. Use video marketing

A study by LinkedIn found that job postings with video content receive 5 times more views than those without

Video marketing is a great way to showcase your childcare center’s facilities, staff, and programs in a visually engaging and compelling way. Through video, potential new staff members can get an in-depth look at what it would be like to work at your daycare center and can learn more about the services you provide.

Show Them What Makes Your Center Unique

Highlighting the unique features of your childcare center through video can help make your center stand out from the competition and increase its appeal to quality job candidates. When creating videos for your childcare center, be sure to provide detailed information about the facility’s features, staff qualifications, and educational programming. What makes video marketing even better is the fact that videos can be shared on social media or posted on your website, allowing you to reach a larger audience and attract more potential hires.[/fusion_text][/fusion_builder_column][fusion_builder_column type=”1_3″ type=”1_3″ layout=”1_1″ align_self=”center” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”none” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” sticky=”off” 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scroll_motion_devices=”small-visibility,medium-visibility,large-visibility” animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ last=”true” border_position=”all” margin_bottom=”0px” padding_bottom=”0px” first=”true” margin_top=”0px” spacing_left=”0%” min_height=”” link=””][fusion_imageframe custom_aspect_ratio=”100″ lightbox=”no” linktarget=”_self” align_medium=”none” align_small=”none” align=”none” hover_type=”none” magnify_duration=”120″ scroll_height=”100″ scroll_speed=”1″ caption_style=”off” caption_align_medium=”none” caption_align_small=”none” caption_align=”none” caption_title_tag=”2″ animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ image_id=”8709|medium”]https://nojokechildcare.com/wp-content/uploads/2023/06/10_targeted-advertising-campaigns-300×257.png[/fusion_imageframe][/fusion_builder_column][fusion_builder_column type=”2_3″ type=”2_3″ layout=”1_1″ align_self=”auto” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”none” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” absolute=”off” filter_type=”regular” filter_hover_element=”self” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ transform_type=”regular” transform_hover_element=”self” transform_scale_x=”1″ transform_scale_y=”1″ transform_translate_x=”0″ transform_translate_y=”0″ transform_rotate=”0″ transform_skew_x=”0″ transform_skew_y=”0″ transform_scale_x_hover=”1″ transform_scale_y_hover=”1″ transform_translate_x_hover=”0″ transform_translate_y_hover=”0″ transform_rotate_hover=”0″ transform_skew_x_hover=”0″ transform_skew_y_hover=”0″ transition_duration=”300″ transition_easing=”ease” scroll_motion_devices=”small-visibility,medium-visibility,large-visibility” animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ last=”true” border_position=”all” margin_bottom=”0px” first=”true” min_height=”” link=””][fusion_text animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” font_size=”20″]

10. Develop targeted advertising campaigns on social media and search engines

Targeted job postings have a 50% higher application rate than non-targeted job postings

In today’s competitive job market, it’s important to have a strong online presence in order to reach the best candidates. Social media and search engine advertising are powerful ways to promote your childcare center and attract the right job applicants. By using targeted advertising campaigns, daycare centers can reach qualified candidates who are more likely to engage with their job postings and apply for open positions. This can result in a more efficient and effective hiring process.

What Are Targeted Advertising Campaigns?

Targeted advertising campaigns are marketing efforts that aim to reach specific audiences based on demographic, geographic, or behavioral data. Here are a few examples of targeted advertising campaigns you could use for your childcare centers:

Geographic targeting

This type of targeting allows centers to reach job seekers in specific geographic areas where they are looking to hire. For example, a daycare center located in New York City could run ads targeting job seekers within a 25-mile radius of the city.

Interest targeting

Childcare centers can now reach job seekers who have expressed interest in childcare-related topics on social media or search engines. For example, you could run ads targeting job seekers who have shown interest in parenting blogs or childcare-related Facebook groups.

Demographic targeting

This type of targeting allows centers to reach job seekers based on demographic data, such as age, gender, and education level. For example, a daycare center looking to hire early childhood educators could run ads targeting job seekers with a degree in early childhood education.

11. Utilize email marketing campaigns to reach potential candidates

Email has a median ROI of 122% – over 4x higher than other marketing formats

Email marketing campaigns are also an effective way to target potential candidates and promote your childcare center. With email, you can easily target specific audiences and get your message out quickly. Additionally, email campaigns allow you to track metrics such as open rates and click-throughs, which can help you gauge the success of your efforts.

[/fusion_text][/fusion_builder_column][fusion_builder_column type=”1_3″ type=”1_3″ layout=”1_1″ align_self=”center” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”none” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” absolute=”off” filter_type=”regular” filter_hover_element=”self” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ 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spacing_left=”0%” min_height=”” link=””][fusion_imageframe custom_aspect_ratio=”100″ lightbox=”no” linktarget=”_self” align_medium=”none” align_small=”none” align=”none” hover_type=”none” magnify_duration=”120″ scroll_height=”100″ scroll_speed=”1″ caption_style=”off” caption_align_medium=”none” caption_align_small=”none” caption_align=”none” caption_title_tag=”2″ animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ image_id=”8711|medium”]https://nojokechildcare.com/wp-content/uploads/2023/06/11_email-marketing-campaigns-300×227.png[/fusion_imageframe][/fusion_builder_column][fusion_builder_column type=”1_1″ type=”1_1″ layout=”1_1″ align_self=”auto” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”none” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” absolute=”off” filter_type=”regular” filter_hover_element=”self” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ transform_type=”regular” transform_hover_element=”self” transform_scale_x=”1″ transform_scale_y=”1″ transform_translate_x=”0″ transform_translate_y=”0″ transform_rotate=”0″ transform_skew_x=”0″ transform_skew_y=”0″ transform_scale_x_hover=”1″ transform_scale_y_hover=”1″ transform_translate_x_hover=”0″ transform_translate_y_hover=”0″ transform_rotate_hover=”0″ transform_skew_x_hover=”0″ transform_skew_y_hover=”0″ transition_duration=”300″ transition_easing=”ease” scroll_motion_devices=”small-visibility,medium-visibility,large-visibility” animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ last=”true” border_position=”all” margin_bottom=”0px” first=”true” min_height=”” link=””][fusion_text animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” font_size=”20″]

Your Emails Should Stand Out

To make sure your emails stand out from the rest, be sure to:

Use an attractive and highly visible subject line
Include visuals such as photos or videos
Design the message in a way that will capture the reader’s attention
Include a call-to-action so that potential candidates know what action to take next

12. Develop a strong online presence with a professional website and active social media accounts

A study by Glassdoor found that companies with a strong employer brand enjoy a 50% lower cost-per-hire

By developing a strong online presence, daycare centers can create a positive first impression among potential hires, showcase their unique selling points, and attract top talent who are aligned with the center’s values and mission. This can be achieved by maintaining an updated and professional website, as well as active social media accounts that showcase the center’s culture, staff, and programs. By using video content, centers can also provide virtual tours and other engaging content that can improve conversion rates and attract top talent.

No Joke Childcare can conduct a website audit and provide recommendations for optimizing the center’s website for search engines. This can include improving website speed, optimizing images and videos, and ensuring that the website is mobile-friendly.

13. Create engaging content on social media to showcase the center’s culture and values

80% of parents say that they would switch childcare providers to get daily photos and/or videos of their children at childcare.

Creating engaging content on social media is a great way to showcase the culture and values of your childcare center. By providing an inside look into the center’s programs, staff, and daily operations, potential hires can get a better understanding of what it is like to work at your daycare center. Additionally, engaging content gives potential candidates an opportunity to connect with current employees and learn more about their experiences.

Type Of Content

Here are some types of social media content that daycare centers can post to increase the visibility of your center and help potential hires form a better connection with your daycare center.

Staff interviews
Behind-the-scenes videos
Photos of the center’s activities
Job postings
Testimonials
Educational content
Awards and recognition that the daycare center has received

[/fusion_text][/fusion_builder_column][fusion_builder_column type=”1_3″ type=”1_3″ layout=”1_1″ align_self=”center” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”none” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” absolute=”off” filter_type=”regular” filter_hover_element=”self” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ 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image_id=”8702|medium”]https://nojokechildcare.com/wp-content/uploads/2023/06/14_partnership-300×227.png[/fusion_imageframe][/fusion_builder_column][fusion_builder_column type=”2_3″ type=”2_3″ layout=”1_1″ align_self=”auto” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”none” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” absolute=”off” filter_type=”regular” 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14. Develop partnerships with local businesses and community organizations to increase visibility

70% of employees feel that having a sense of community at work helps them to feel more engaged and satisfied in their job

By developing partnerships with local businesses and community organizations, daycare centers can increase visibility, build relationships, and attract top talent who are aligned with the center’s values and mission. This can be achieved by participating in community events, volunteering, or collaborating on projects with other organizations. By building a sense of community, your center can create a positive workplace culture that promotes engagement, satisfaction, and loyalty among staff.

Increase Your Center’s Recognition

Furthermore, developing partnerships with local businesses and community organizations can increase the center’s recognition and attract top talent who are more likely to apply for a job at a company they recognize. According to a study by LinkedIn, 50% of job seekers are more likely to apply for a job at a company they recognize. By building partnerships and increasing visibility, daycare centers can create a positive impression among potential hires and attract top talent.

15. Host open houses and job fairs to showcase the center and its job opportunities

76% of employers say they have found quality hires through job fairs

Hosting open houses and job fairs is a great way to showcase your daycare center and its job opportunities to potential hires in the community. Open houses provide an opportunity for current employees to interact with potential hires, answer questions, and share stories about their experiences at the center. Job fairs are also a great way to showcase the center’s culture, values, and mission while connecting with multiple potential hires at once.

Making It Easier For Candidates To Apply

By hosting open houses and job fairs, daycare centers can create a positive impression among potential hires, provide an opportunity to learn more about the center and its job opportunities and make it easier for qualified candidates to apply for a job. Additionally, these events can help daycare centers strengthen relationships with local businesses and community organizations which can increase the center’s visibility and attract top talent.[/fusion_text][/fusion_builder_column][fusion_builder_column type=”1_1″ type=”1_1″ layout=”1_1″ align_self=”auto” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”none” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” absolute=”off” filter_type=”regular” filter_hover_element=”self” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ transform_type=”regular” transform_hover_element=”self” transform_scale_x=”1″ transform_scale_y=”1″ transform_translate_x=”0″ transform_translate_y=”0″ transform_rotate=”0″ transform_skew_x=”0″ transform_skew_y=”0″ transform_scale_x_hover=”1″ transform_scale_y_hover=”1″ transform_translate_x_hover=”0″ transform_translate_y_hover=”0″ transform_rotate_hover=”0″ transform_skew_x_hover=”0″ transform_skew_y_hover=”0″ transition_duration=”300″ transition_easing=”ease” scroll_motion_devices=”small-visibility,medium-visibility,large-visibility” animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ last=”true” border_position=”all” margin_bottom=”0px” first=”true” min_height=”” link=””][fusion_text animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” font_size=”20″]

16. Offer job shadowing and observation opportunities for potential candidates

77% of job seekers are interested in job shadowing or workplace observation opportunities

Offering job shadowing and observation opportunities to potential candidates is an excellent way for daycare centers to showcase their unique culture, values, and mission while creating a positive impression among potential hires. By allowing potential hires to observe the operations of the center, they can gain a better understanding of the daily activities that occur and get a better idea of what it’s like to work at the center.

Opportunity To Spot Top Talent Early

Furthermore, job shadowing and observation opportunities can provide daycare centers with an opportunity to identify potential candidates who may be a good fit for the center. By observing potential hires in action, centers can determine which candidates possess the skills and experience needed to provide high-quality childcare services. Additionally, these activities can help build relationships between current staff and potential hires, making them more likely to apply for a job at the center.[/fusion_text][/fusion_builder_column][fusion_builder_column type=”2_3″ type=”2_3″ layout=”1_1″ align_self=”auto” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”none” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” absolute=”off” filter_type=”regular” filter_hover_element=”self” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ transform_type=”regular” transform_hover_element=”self” transform_scale_x=”1″ transform_scale_y=”1″ transform_translate_x=”0″ transform_translate_y=”0″ transform_rotate=”0″ transform_skew_x=”0″ transform_skew_y=”0″ transform_scale_x_hover=”1″ transform_scale_y_hover=”1″ transform_translate_x_hover=”0″ transform_translate_y_hover=”0″ transform_rotate_hover=”0″ transform_skew_x_hover=”0″ transform_skew_y_hover=”0″ transition_duration=”300″ transition_easing=”ease” scroll_motion_devices=”small-visibility,medium-visibility,large-visibility” animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ last=”true” border_position=”all” margin_bottom=”0px” first=”true” min_height=”” link=””][fusion_text animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” font_size=”20″]

17. Utilize search engine optimization (SEO) strategies to increase the center’s online visibility

According to a study by CareerBuilder, 73% of job seekers use search engines to research potential employers.

By utilizing SEO strategies, you stand to increase your childcare center’s online visibility as well as attract top talent who are searching for jobs in the early childhood education field. This can be achieved by optimizing the center’s website with relevant keywords, creating high-quality content, and improving the website’s user experience. By appearing on the first page of Google search results, centers can increase the likelihood of attracting top talent who are actively searching for jobs.

[/fusion_text][/fusion_builder_column][fusion_builder_column type=”1_3″ type=”1_3″ layout=”1_1″ align_self=”center” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”none” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” absolute=”off” filter_type=”regular” filter_hover_element=”self” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ 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spacing_left=”0%” min_height=”” link=””][fusion_imageframe custom_aspect_ratio=”100″ lightbox=”no” linktarget=”_self” align_medium=”none” align_small=”none” align=”none” hover_type=”none” magnify_duration=”120″ scroll_height=”100″ scroll_speed=”1″ caption_style=”off” caption_align_medium=”none” caption_align_small=”none” caption_align=”none” caption_title_tag=”2″ animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ image_id=”8704|medium”]https://nojokechildcare.com/wp-content/uploads/2023/06/17_-Utilize-search-engine-optimization-300×222.png[/fusion_imageframe][/fusion_builder_column][fusion_builder_column type=”1_1″ type=”1_1″ layout=”1_1″ align_self=”auto” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”none” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” absolute=”off” filter_type=”regular” filter_hover_element=”self” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ transform_type=”regular” transform_hover_element=”self” transform_scale_x=”1″ transform_scale_y=”1″ transform_translate_x=”0″ transform_translate_y=”0″ transform_rotate=”0″ transform_skew_x=”0″ transform_skew_y=”0″ transform_scale_x_hover=”1″ transform_scale_y_hover=”1″ transform_translate_x_hover=”0″ transform_translate_y_hover=”0″ transform_rotate_hover=”0″ transform_skew_x_hover=”0″ transform_skew_y_hover=”0″ transition_duration=”300″ transition_easing=”ease” scroll_motion_devices=”small-visibility,medium-visibility,large-visibility” animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ last=”true” border_position=”all” margin_bottom=”0px” first=”true” min_height=”” link=””][fusion_text animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” font_size=”20″]

This is one of those things that you’re better off leaving to the experts to handle. No Joke Childcare can help daycare centers, like yours, improve their SEO and attract new staff by providing the following services:

Keyword research

Content creation

Website optimization

Link building

Google My Business optimization

By providing these services, No Joke Childcare can help daycare centers to improve their SEO and attract new staff who are actively searching for jobs in the early childhood education field. As the competition for talent in this industry continues to grow, optimizing the center’s online presence can be a valuable tool for attracting and retaining top talent.

18. Develop a blog or content marketing strategy to showcase the center’s expertise and knowledge

Businesses that prioritize blogging are 13 times more likely to see a positive ROI

A blog or content marketing campaign allows daycare centers to showcase their expertise and provide valuable information to potential employees. Content marketing campaigns allow centers to create content that is both educational and entertaining, giving potential hires an insight into what it’s like to work at the center. Additionally, this type of content can be used to educate parents and other members of the community about the importance of quality childcare and provide helpful tips for raising children.

Building Relationships With Potential Candidates

By creating engaging content that resonates with potential hires, daycare centers can build relationships with them before they even apply for a job. Furthermore, by providing helpful materials on topics such as child abuse detection and understanding of child development, daycare centers can demonstrate their commitment to the well-being of children and the quality of care they provide.

Increasing Your Center’s Visibility

Through content marketing, daycare centers can also increase their online visibility and attract potential hires who are searching for jobs in the early childhood education field. By optimizing their content with relevant keywords and promoting it on social media platforms, centers can improve their chances of appearing on the first page of Google search results and attract potential hires who are actively searching for jobs.[/fusion_text][/fusion_builder_column][fusion_builder_column type=”1_1″ type=”1_1″ layout=”1_1″ align_self=”auto” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”none” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” absolute=”off” filter_type=”regular” filter_hover_element=”self” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ transform_type=”regular” transform_hover_element=”self” transform_scale_x=”1″ transform_scale_y=”1″ transform_translate_x=”0″ transform_translate_y=”0″ transform_rotate=”0″ transform_skew_x=”0″ transform_skew_y=”0″ transform_scale_x_hover=”1″ transform_scale_y_hover=”1″ transform_translate_x_hover=”0″ transform_translate_y_hover=”0″ transform_rotate_hover=”0″ transform_skew_x_hover=”0″ transform_skew_y_hover=”0″ transition_duration=”300″ transition_easing=”ease” scroll_motion_devices=”small-visibility,medium-visibility,large-visibility” animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ last=”true” border_position=”all” margin_bottom=”0px” first=”true” min_height=”” link=””][fusion_text animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” font_size=”20″]

19. Use paid advertising strategies

According to a survey by Indeed, 55% of job seekers are willing to apply for a job after seeing a relevant ad on social media

[/fusion_text][/fusion_builder_column][fusion_builder_column type=”1_1″ type=”1_1″ layout=”1_1″ align_self=”center” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”none” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” absolute=”off” filter_type=”regular” filter_hover_element=”self” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ transform_type=”regular” transform_hover_element=”self” transform_scale_x=”1″ transform_scale_y=”1″ transform_translate_x=”0″ transform_translate_y=”0″ transform_rotate=”0″ transform_skew_x=”0″ transform_skew_y=”0″ transform_scale_x_hover=”1″ transform_scale_y_hover=”1″ transform_translate_x_hover=”0″ transform_translate_y_hover=”0″ transform_rotate_hover=”0″ transform_skew_x_hover=”0″ transform_skew_y_hover=”0″ transition_duration=”300″ transition_easing=”ease” scroll_motion_devices=”small-visibility,medium-visibility,large-visibility” animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ last=”true” border_position=”all” margin_bottom=”0px” padding_bottom=”40px” first=”true” margin_top=”0px” spacing_left=”0%” padding_top=”40px” min_height=”” link=””][fusion_imageframe custom_aspect_ratio=”100″ lightbox=”no” linktarget=”_self” align_medium=”none” align_small=”none” align=”none” hover_type=”none” magnify_duration=”120″ scroll_height=”100″ scroll_speed=”1″ caption_style=”off” caption_align_medium=”none” caption_align_small=”none” caption_align=”none” caption_title_tag=”2″ animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ image_id=”8708|medium”]https://nojokechildcare.com/wp-content/uploads/2023/06/19_Use-paid-advertising-strategies-300×76.jpg[/fusion_imageframe][/fusion_builder_column][fusion_builder_column type=”1_1″ type=”1_1″ layout=”1_1″ align_self=”auto” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”none” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” absolute=”off” filter_type=”regular” filter_hover_element=”self” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ transform_type=”regular” transform_hover_element=”self” transform_scale_x=”1″ transform_scale_y=”1″ transform_translate_x=”0″ transform_translate_y=”0″ transform_rotate=”0″ transform_skew_x=”0″ transform_skew_y=”0″ transform_scale_x_hover=”1″ transform_scale_y_hover=”1″ transform_translate_x_hover=”0″ transform_translate_y_hover=”0″ transform_rotate_hover=”0″ transform_skew_x_hover=”0″ transform_skew_y_hover=”0″ transition_duration=”300″ transition_easing=”ease” scroll_motion_devices=”small-visibility,medium-visibility,large-visibility” animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ last=”true” border_position=”all” margin_bottom=”0px” first=”true” min_height=”” link=””][fusion_text animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” font_size=”20″]

By using paid advertising strategies, daycare centers can target specific audiences and promote job openings to a wider pool of potential candidates. This can be achieved by creating targeted ads on platforms such as:

Google Ads

This is a pay-per-click (PPC) advertising platform that allows centers to display ads at the top of Google search results for specific keywords related to their business and job openings.

Facebook Ads

This is a social media advertising platform that allows centers to target potential candidates based on their interests, demographics, and behaviors.

LinkedIn Ads

This is a professional networking site that allows centers to target job candidates based on their job titles, industry, and experience level.

Indeed Sponsored Jobs

This is a job search platform that allows centers to promote their job listings at the top of search results and reach a wider audience of job seekers.

Glassdoor Employer Advertising

This is a platform that allows centers to promote their employer brand and job openings to a targeted audience of job seekers who are interested in the company.

ZipRecruiter Featured Jobs

This is a job posting platform that allows centers to promote their job openings to a wider audience of job seekers.

Job Board Aggregators

These are platforms that allow centers to post their job openings on multiple job boards at once, increasing their reach and visibility to potential candidates.

20. Utilize retargeting ads

The click-through rate (CTR) of a retargeted ad is 10x higher than the CTR of a typical display ad

By utilizing retargeting ads, daycare centers can reach potential candidates who have previously shown interest in the center and its job openings. With retargeting ads, centers can create tailored messages that target specific audiences based on their past behavior. This strategy enables centers to stay top of mind with potential hires who may be considering other job opportunities.

Delivering Targeted Messaging

Retargeting ads also allow centers to deliver targeted messages that showcase the center’s unique selling points and job openings. For example, centers can send customized emails to potential hires who have visited their website or interacted with their content on social media platforms. Additionally, they can use retargeting ads to highlight the professional development opportunities they offer or highlight the rewards of working at a high-quality childcare center.[/fusion_text][/fusion_builder_column][fusion_builder_column type=”1_1″ type=”1_1″ layout=”1_1″ align_self=”auto” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”none” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” absolute=”off” filter_type=”regular” filter_hover_element=”self” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ transform_type=”regular” transform_hover_element=”self” transform_scale_x=”1″ transform_scale_y=”1″ transform_translate_x=”0″ transform_translate_y=”0″ transform_rotate=”0″ transform_skew_x=”0″ transform_skew_y=”0″ transform_scale_x_hover=”1″ transform_scale_y_hover=”1″ transform_translate_x_hover=”0″ transform_translate_y_hover=”0″ transform_rotate_hover=”0″ transform_skew_x_hover=”0″ transform_skew_y_hover=”0″ transition_duration=”300″ transition_easing=”ease” scroll_motion_devices=”small-visibility,medium-visibility,large-visibility” animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ last=”true” border_position=”all” margin_bottom=”0px” first=”true” min_height=”” link=””][fusion_text animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” font_size=”20″]

21. Offer free or discounted childcare to staff members as a benefit

60% of job seekers consider benefits and perks to be a major factor when considering job offers

By offering free or discounted childcare to staff members, daycare centers can provide a valuable benefit that supports work-life balance and reduces the financial burden of childcare. This can be a powerful incentive for attracting top talent who are seeking support for their families and may be more likely to consider a job that offers this benefit. By providing this benefit, daycare centers can also improve retention rates and reduce turnover costs, as staff members are more likely to stay with a company that offers valuable benefits.[/fusion_text][/fusion_builder_column][fusion_builder_column type=”1_1″ type=”1_1″ layout=”1_1″ align_self=”auto” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”none” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” absolute=”off” filter_type=”regular” filter_hover_element=”self” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ transform_type=”regular” transform_hover_element=”self” transform_scale_x=”1″ transform_scale_y=”1″ transform_translate_x=”0″ transform_translate_y=”0″ transform_rotate=”0″ transform_skew_x=”0″ transform_skew_y=”0″ transform_scale_x_hover=”1″ transform_scale_y_hover=”1″ transform_translate_x_hover=”0″ transform_translate_y_hover=”0″ transform_rotate_hover=”0″ transform_skew_x_hover=”0″ transform_skew_y_hover=”0″ transition_duration=”300″ transition_easing=”ease” scroll_motion_devices=”small-visibility,medium-visibility,large-visibility” animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ last=”true” border_position=”all” margin_bottom=”0px” first=”true” min_height=”” link=””][fusion_text animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” font_size=”20″]

22. Develop a referral program for current families to refer potential candidates

Referred candidates are hired 55% faster than candidates found through other sources

Daycare centers can also improve their chances of finding the best staff by developing a referral program for current families to refer potential candidates. By incentivizing current families to recommend qualified candidates, centers will be able to tap into a pool of eager and reliable talent that may not have been available through traditional recruitment methods. As an added bonus, referral programs can also be used to reward current families for their loyalty and support.

Improves The Quality Of Your Hires

Moreover, referrals can have a positive impact on the quality of hires since they are more likely to come from sources who are familiar with the center’s values and philosophy. This means that referrals are more likely to share similar qualities as existing staff members, which makes them more likely to fit in well with the team and contribute to the center’s success.[/fusion_text][/fusion_builder_column][fusion_builder_column type=”1_1″ type=”1_1″ layout=”1_1″ align_self=”auto” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”none” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” absolute=”off” filter_type=”regular” filter_hover_element=”self” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ transform_type=”regular” transform_hover_element=”self” transform_scale_x=”1″ transform_scale_y=”1″ transform_translate_x=”0″ transform_translate_y=”0″ transform_rotate=”0″ transform_skew_x=”0″ transform_skew_y=”0″ transform_scale_x_hover=”1″ transform_scale_y_hover=”1″ transform_translate_x_hover=”0″ transform_translate_y_hover=”0″ transform_rotate_hover=”0″ transform_skew_x_hover=”0″ transform_skew_y_hover=”0″ transition_duration=”300″ transition_easing=”ease” scroll_motion_devices=”small-visibility,medium-visibility,large-visibility” animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ last=”true” border_position=”all” margin_bottom=”0px” first=”true” min_height=”” link=””][fusion_text animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” font_size=”20″]

23. Create a strong employer reputation through positive online reviews and testimonials

83% of job seekers are likely to research a company’s reputation as an employer before applying for a job

By creating a strong employer reputation through positive online reviews and testimonials, daycare centers can attract top talent who are seeking a supportive and positive workplace culture. This can be achieved by encouraging staff members to leave positive reviews on sites such as Glassdoor, Indeed, and Google, and by highlighting positive feedback from parents and other stakeholders. Positive reviews and testimonials can also be used in recruitment marketing materials, such as job listings and social media posts, to showcase the center’s positive employer reputation.

It’s all about your brand

Furthermore, positive online reviews and testimonials can be a powerful tool for building a strong employer brand and attracting top talent. According to a study by BrightLocal, 88% of consumers trust online reviews as much as personal recommendations. By creating a positive impression among potential hires, centers can attract top talent who are seeking a supportive and positive workplace culture. Positive reviews and testimonials can also help to improve the center’s reputation and address any negative feedback or concerns that potential hires may have.[/fusion_text][/fusion_builder_column][fusion_builder_column type=”1_1″ type=”1_1″ layout=”1_1″ align_self=”auto” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”none” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” absolute=”off” filter_type=”regular” filter_hover_element=”self” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ transform_type=”regular” transform_hover_element=”self” transform_scale_x=”1″ transform_scale_y=”1″ transform_translate_x=”0″ transform_translate_y=”0″ transform_rotate=”0″ transform_skew_x=”0″ transform_skew_y=”0″ transform_scale_x_hover=”1″ transform_scale_y_hover=”1″ transform_translate_x_hover=”0″ transform_translate_y_hover=”0″ transform_rotate_hover=”0″ transform_skew_x_hover=”0″ transform_skew_y_hover=”0″ transition_duration=”300″ transition_easing=”ease” scroll_motion_devices=”small-visibility,medium-visibility,large-visibility” animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ last=”true” border_position=”all” margin_bottom=”0px” first=”true” min_height=”” link=””][fusion_text animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” font_size=”20″]

24. Highlight the center’s unique selling points

66% of job seekers consider the company’s mission and values when considering job opportunities

Daycare centers should strive to highlight their unique selling points when recruiting new staff, such as their curriculum, staff training, and facilities. By showcasing these features, daycare centers can demonstrate their commitment to providing high-quality care and create a compelling argument for why potential hires should choose them over other options.

Establish yourself as an industry leader

For example, by highlighting the center’s educational curriculum and professional development opportunities for staff members, daycare centers can emphasize their dedication to providing quality care that is based on best practices in childhood education. Furthermore, by highlighting their state-of-the-art facilities and the latest technology used in childcare programs, daycare centers can showcase their commitment to innovation and creating an environment where children will thrive.

Demonstrates a commitment to developing a long-term workforce

Finally, by emphasizing their professional development opportunities and the support they offer for career advancement, daycare centers can demonstrate their commitment to developing a long-term workforce that can help them grow and stay competitive. By highlighting these unique selling points, daycare centers can attract top talent who are seeking an employer that is dedicated to providing quality care and creating a nurturing environment for children.[/fusion_text][/fusion_builder_column][fusion_builder_column type=”1_1″ type=”1_1″ layout=”1_1″ align_self=”auto” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”none” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” absolute=”off” filter_type=”regular” filter_hover_element=”self” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ transform_type=”regular” transform_hover_element=”self” transform_scale_x=”1″ transform_scale_y=”1″ transform_translate_x=”0″ transform_translate_y=”0″ transform_rotate=”0″ transform_skew_x=”0″ transform_skew_y=”0″ transform_scale_x_hover=”1″ transform_scale_y_hover=”1″ transform_translate_x_hover=”0″ transform_translate_y_hover=”0″ transform_rotate_hover=”0″ transform_skew_x_hover=”0″ transform_skew_y_hover=”0″ transition_duration=”300″ transition_easing=”ease” scroll_motion_devices=”small-visibility,medium-visibility,large-visibility” animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ last=”true” border_position=”all” margin_bottom=”0px” first=”true” min_height=”” link=””][fusion_text animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” font_size=”20″]

25. Develop partnerships with local media outlets to increase visibility

37% of Americans often get their news from local TV news, and 27% often get their news from local newspapers

This can be done by reaching out to local newspapers and radio stations, or by sponsoring events aimed at promoting childcare services in the area. By leveraging these channels, centers can reach potential hires who may not have been aware of the center’s services and create a positive impression among potential recruits. Furthermore, partnerships with local media outlets can also help centers to build their brand and reputation in the community.

Connect with the best talent at job fairs

In addition to partnering with media outlets, daycare centers should also consider attending job fairs or other events which are specifically aimed at connecting employers with potential hires. These events can be an effective way for centers to network and find qualified candidates who may not otherwise have heard about the center’s services. By attending these events and showcasing their unique selling points, daycare centers can create a positive impression among potential hires and increase their visibility in the local job market.

26. Utilize influencer marketing strategies

For every $1 spent on influencer marketing, businesses see an average return of $6.50

By utilizing influencer marketing strategies, daycare centers can partner with local mommy bloggers and parenting influencers to reach a highly engaged audience of potential job candidates. This can be achieved by creating sponsored content, hosting influencer events, and offering exclusive promotions or discounts. Influencer marketing can also be used to showcase the center’s unique selling points, such as its culture, values, and employee benefits, and to position the center as a thought leader in the industry.

It’s cost-effective

Furthermore, influencer marketing can be a cost-effective way for daycare centers to attract and retain top talent. By investing in influencer marketing strategies, daycare centers can attract top talent who are seeking work-life balance and support for their families, and can position themselves as an employer of choice in the early childhood education field.[/fusion_text][/fusion_builder_column][fusion_builder_column type=”1_3″ type=”1_3″ layout=”1_1″ align_self=”center” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”none” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” absolute=”off” filter_type=”regular” filter_hover_element=”self” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ transform_type=”regular” transform_hover_element=”self” transform_scale_x=”1″ transform_scale_y=”1″ transform_translate_x=”0″ transform_translate_y=”0″ transform_rotate=”0″ transform_skew_x=”0″ transform_skew_y=”0″ transform_scale_x_hover=”1″ transform_scale_y_hover=”1″ transform_translate_x_hover=”0″ transform_translate_y_hover=”0″ transform_rotate_hover=”0″ transform_skew_x_hover=”0″ transform_skew_y_hover=”0″ transition_duration=”300″ transition_easing=”ease” scroll_motion_devices=”small-visibility,medium-visibility,large-visibility” animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ last=”true” border_position=”all” margin_bottom=”0px” padding_bottom=”0px” first=”true” margin_top=”0px” spacing_left=”0%” min_height=”” link=””][fusion_imageframe custom_aspect_ratio=”100″ lightbox=”no” linktarget=”_self” align_medium=”none” align_small=”none” align=”none” hover_type=”none” magnify_duration=”120″ scroll_height=”100″ scroll_speed=”1″ caption_style=”off” caption_align_medium=”none” caption_align_small=”none” caption_align=”none” caption_title_tag=”2″ animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ image_id=”8706|medium”]https://nojokechildcare.com/wp-content/uploads/2023/06/27_-Attend-local-events-300×189.png[/fusion_imageframe][/fusion_builder_column][fusion_builder_column type=”2_3″ type=”2_3″ layout=”1_1″ align_self=”auto” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”none” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” absolute=”off” filter_type=”regular” filter_hover_element=”self” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ transform_type=”regular” transform_hover_element=”self” transform_scale_x=”1″ transform_scale_y=”1″ transform_translate_x=”0″ transform_translate_y=”0″ transform_rotate=”0″ transform_skew_x=”0″ transform_skew_y=”0″ transform_scale_x_hover=”1″ transform_scale_y_hover=”1″ transform_translate_x_hover=”0″ transform_translate_y_hover=”0″ transform_rotate_hover=”0″ transform_skew_x_hover=”0″ transform_skew_y_hover=”0″ transition_duration=”300″ transition_easing=”ease” scroll_motion_devices=”small-visibility,medium-visibility,large-visibility” animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ last=”true” border_position=”all” margin_bottom=”0px” first=”true” min_height=”” link=””][fusion_text animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” font_size=”20″]

27. Attend local networking events to connect with potential candidates

According to a survey by LinkedIn, 85% of jobs are filled through networking

Recruiting top talent for your childcare center is an ongoing challenge that requires creativity and hard work. Leveraging professional networks, organizations, and events is one of the most effective ways to reach potential candidates. Start by building relationships with local organizations that specialize in the childcare industry – these may include Child Care Aware, which provides resources and support to childcare providers across the country; or local daycare centers and childcare business owners.

Stay up-to-date on the current trends

It’s also important to attend events that are related to childhood education and child development – this will help you stay up-to-date on current trends in the industry as well as make connections with highly qualified individuals who may be interested in joining your team. Finally, don’t forget to leverage your existing staff members! Encouraging them to share job postings within their personal networks can help you find great candidates who are ready and excited to contribute their skills and knowledge at your facility. With a strategic approach, leveraging professional networks, organizations, and events can help you find the perfect candidate for your childcare center!

28. Create a strong LinkedIn presence

According to a survey by Jobvite, 87% of recruiters use LinkedIn to find and vet job candidates

By creating a strong LinkedIn presence, daycare centers can connect with potential candidates and showcase their expertise, improving their hiring process. This can be achieved by creating a company page, posting regular updates and content, and engaging with potential candidates through LinkedIn Groups and messaging. By showcasing their expertise and thought leadership on LinkedIn, centers can attract top talent who are seeking a supportive and positive workplace culture and who may be more likely to consider a job that aligns with their values.

Lead generation

Furthermore, LinkedIn can be a highly effective tool for lead generation and attracting top talent. According to a study by HubSpot, LinkedIn is 277% more effective for lead generation than Facebook and Twitter. By leveraging the power of LinkedIn to connect with potential candidates, centers can build a pipeline of qualified candidates and improve their recruitment process.[/fusion_text][/fusion_builder_column][fusion_builder_column type=”1_1″ type=”1_1″ layout=”1_1″ align_self=”auto” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”none” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” absolute=”off” filter_type=”regular” filter_hover_element=”self” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ transform_type=”regular” transform_hover_element=”self” transform_scale_x=”1″ transform_scale_y=”1″ transform_translate_x=”0″ transform_translate_y=”0″ transform_rotate=”0″ transform_skew_x=”0″ transform_skew_y=”0″ transform_scale_x_hover=”1″ transform_scale_y_hover=”1″ transform_translate_x_hover=”0″ transform_translate_y_hover=”0″ transform_rotate_hover=”0″ transform_skew_x_hover=”0″ transform_skew_y_hover=”0″ transition_duration=”300″ transition_easing=”ease” scroll_motion_devices=”small-visibility,medium-visibility,large-visibility” animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ last=”true” border_position=”all” margin_bottom=”0px” first=”true” min_height=”” link=””][fusion_text animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” font_size=”20″]

29. Highlight the center’s commitment to diversity, equity, and inclusion

67% of job seekers say that a diverse workforce is an important factor when considering job offers

By highlighting the center’s commitment to diversity, equity, and inclusion in job postings and marketing materials, daycare centers can attract top talent who are seeking an inclusive and welcoming workplace culture. This can be achieved by showcasing the center’s diversity and inclusion initiatives, such as employee resource groups, diversity training programs, and outreach to underrepresented communities. By creating a welcoming and inclusive culture, centers can attract top talent who are aligned with their values and mission.

Positive impact on financial performance

Furthermore, prioritizing diversity, equity, and inclusion can have a positive impact on financial performance. According to a study by McKinsey & Company, companies in the top quartile for racial and ethnic diversity are 35% more likely to have financial returns above their respective national industry medians. By prioritizing diversity, equity, and inclusion, daycare centers can not only attract top talent but also improve financial performance and create a more positive impact on their communities.[/fusion_text][/fusion_builder_column][fusion_builder_column type=”1_1″ type=”1_1″ layout=”1_1″ align_self=”auto” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”none” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” absolute=”off” filter_type=”regular” filter_hover_element=”self” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ transform_type=”regular” transform_hover_element=”self” transform_scale_x=”1″ transform_scale_y=”1″ transform_translate_x=”0″ transform_translate_y=”0″ transform_rotate=”0″ transform_skew_x=”0″ transform_skew_y=”0″ transform_scale_x_hover=”1″ transform_scale_y_hover=”1″ transform_translate_x_hover=”0″ transform_translate_y_hover=”0″ transform_rotate_hover=”0″ transform_skew_x_hover=”0″ transform_skew_y_hover=”0″ transition_duration=”300″ transition_easing=”ease” scroll_motion_devices=”small-visibility,medium-visibility,large-visibility” animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ last=”true” border_position=”all” margin_bottom=”0px” first=”true” min_height=”” link=””][fusion_text animation_direction=”left” animation_speed=”0.3″ animation_delay=”0″ hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” font_size=”20″]

30. Foster a positive work environment

91% of employees say that a positive work environment is important to their job satisfaction

Creating a positive work environment is essential for daycare centers that want to attract and retain top talent. By fostering an atmosphere of support, collaboration, and trust, centers can create an environment that encourages staff to share their experiences and act as brand ambassadors. This can be achieved by providing professional development opportunities such as seminars and workshops; offering flexible hours; emphasizing the importance of work-life balance; recognizing employees’ accomplishments; offering competitive salaries and benefits; ensuring a safe and healthy workspace; implementing open communication policies; investing in employee wellbeing initiatives such as on-site fitness classes or mental health days off; investing in new technologies to improve efficiency; and providing recognition for innovation.

Improves Employee Retention

These initiatives will not only help create a positive work environment and attract top talent but also improve employee retention. According to a study by Gallup, employees who report feeling positive about their work environment are four times more likely to stay with their organization. By fostering a positive work environment that encourages staff to share their experiences and act as brand ambassadors, daycare centers can not only attract top talent but also improve retention rates and create a more positive impact on their communities.

At first glance, it may seem like a lot to take in. But No Joke Childcare is here to help you. Contact us today and we’ll make sure your daycare center is staffed with the most talented staff you can find. We’ll provide you with the confidence and security to hire with ease and make your daycare center a success.

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Boost your childcare center’s ROI with Michael Tasner, Founder of No Joke Childcare. With his extensive experience and expertise in childcare marketing, Michael Tasner offers innovative strategies tailored to the unique needs of your center. From web 3.0 marketing to social media strategies, he’ll guide you to achieve maximum visibility and generate quality leads. Don’t miss out on this opportunity to supercharge your marketing efforts and position your center for success.

About Michael Tasner

Hey, I’m Michael Tasner. I’m determined to make your childcare center grow. My only question is, will it be yours?

Daycare Leads: Top 30 Strategies for Recruiting Top-Notch Staff

What To Look For In “Top-Notch” Staff

Assessing Your Current Employees

Identifying Qualified Candidates

1. Develop a strong employer brand

Stand Out Against The Competition

Satisfied Staff

Satisfied Kids

2. Utilize social media platforms to showcase the center’s culture and job opportunities

Increase Your Reach

3. Attend job fairs and college career events to recruit top talent

Preparation Is Key

4. Partner with local colleges and universities to offer internships and recruit new graduates

Access To More Resources

Staying Up-To-Date On The Latest Trends

5. Use online job boards and recruiting websites

Clear and Concise Job Listings

Build Relationships With Potential Hires

6. Develop a referral program to incentivize current staff to refer new hires

Offer Rewards

7. Offer sign-on bonuses to new hires

8. Create engaging and informative job postings

Use Related Keywords

9. Use video marketing

Show Them What Makes Your Center Unique

10. Develop targeted advertising campaigns on social media and search engines

What Are Targeted Advertising Campaigns?

Geographic targeting

Interest targeting

Demographic targeting

11. Utilize email marketing campaigns to reach potential candidates

Your Emails Should Stand Out

12. Develop a strong online presence with a professional website and active social media accounts

13. Create engaging content on social media to showcase the center’s culture and values

Type Of Content

14. Develop partnerships with local businesses and community organizations to increase visibility

Increase Your Center’s Recognition

15. Host open houses and job fairs to showcase the center and its job opportunities

Making It Easier For Candidates To Apply

16. Offer job shadowing and observation opportunities for potential candidates

Opportunity To Spot Top Talent Early

17. Utilize search engine optimization (SEO) strategies to increase the center’s online visibility

18. Develop a blog or content marketing strategy to showcase the center’s expertise and knowledge

Building Relationships With Potential Candidates

Increasing Your Center’s Visibility

19. Use paid advertising strategies

Google Ads

Facebook Ads

LinkedIn Ads

Indeed Sponsored Jobs

Glassdoor Employer Advertising

ZipRecruiter Featured Jobs

Job Board Aggregators

20. Utilize retargeting ads

Delivering Targeted Messaging

21. Offer free or discounted childcare to staff members as a benefit

22. Develop a referral program for current families to refer potential candidates

Improves The Quality Of Your Hires

23. Create a strong employer reputation through positive online reviews and testimonials

It’s all about your brand

24. Highlight the center’s unique selling points

Establish yourself as an industry leader

Demonstrates a commitment to developing a long-term workforce

25. Develop partnerships with local media outlets to increase visibility

Connect with the best talent at job fairs

26. Utilize influencer marketing strategies

It’s cost-effective

27. Attend local networking events to connect with potential candidates

Stay up-to-date on the current trends

28. Create a strong LinkedIn presence

Lead generation

29. Highlight the center’s commitment to diversity, equity, and inclusion

Positive impact on financial performance

30. Foster a positive work environment

Improves Employee Retention

About Michael Tasner

Categories

Reputation Manager

Website Tech

Resources